Our visit to the Salone del Mobile in Milan 2024
As every April, the city of Milan becomes the world capital of design, and Ezpeleta wanted to be there one more year to present its innovations and flagship products in the outdoor furniture sector.
Thus, from 16 to 21 April we enjoyed the 62nd edition of the emblematic Salone del Mobile fair in Milan, where we were able to present our products to hundreds of thousands of professionals and lovers of the world of furniture who came to the Italian city from different parts of the world.
A magnificent opportunity to strengthen new and important international ties, but also to keep our team updated with the latest innovations and trends in the outdoor furniture sector.
Salone del Mobile Milano 2024 in figures
At the 62nd edition of the Salone del Mobile in Milan, innovation and inspiration filled the almost 175,000m2 of exhibition space. The design proposals of 1,950 national and international brands covered all home spaces, from the living room, through the kitchen and bathroom to the terrace and other outdoor spaces. All of this without leaving behind the decorative items and also incorporating furniture for a space that is becoming more important year after year, the office or home-office.
During the 6 days of the event, 361,417 visitors attended the event, far exceeding the figures of the two previous editions, confirming the post-pandemic recovery of the sector. Continuing with the international character of this celebration, 66% of the professional visitors came from abroad, with representation from over 180 countries.
The main countries of origin are, in descending order, China, Germany, Spain, Brazil, France, the United States, Poland, Russia, Switzerland, Turkey, India, the United Kingdom, South Korea, Japan and Austria.
Once again this year, the Salone has established itself as a must-attend event for all importers, specifiers, decorators, manufacturers and interior designers involved in the furniture and decoration sector. It remains, therefore, the most important event in the sector on an international level, not only for its size and capacity to attract visitors, but also for the varied and extensive range of products on offer, bringing together the world's leading furniture manufacturers, among which the major Italian furniture firms stand out.
Ezpeleta at the Salone del Mobile in Milan 2024
For the third consecutive year, part of the Ezpeleta team travelled to Milan to present its latest innovations in outdoor furniture and to transmit first-hand the details and advantages of our outdoor products to the hundreds of people from all over the world who came to our stand D07.
It was an enriching experience in every way, as we were able to learn about all the new products and trends in furniture from the most important companies in the sector, while creating new professional synergies and making hundreds of new contacts with people who want to count on our products to provide functionality, comfort, durability and attractiveness to their outdoor projects and/or those of their clients.
In this last edition we were able to present our new SLAT, a chair with rounded lines and enveloping backrest with slats resulting in an elegant and modern design. In addition, we also had the pleasure of welcoming Álex Selma from YONOH CREATIVE STUDIO, who designed together with Clara del Portillo our recently awarded collection TRENA, winner of an IF DESIGN AWARD. We also received a visit from the designer Héctor Serrano, from HECTOR SERRANO STUDIO, creator of another of our most recent models, the NOON chair. We are very grateful to be able to continue sharing moments with great professionals like them, who understand the product perfectly and know how to adapt it to the latest trends and demands.
In addition to these novelties, our stand also hosted a selection of our brand's most current and distinctive products, which stand out for their sustainability and design, such as our award-winning EOLO PURETI air purifying parasol, our LAGO sun loungers, winners of an IF award for their elegant design and pure lines or our BAKE chair, recently awarded with the EUROPEAN PRODUCT DESIGN prize. This timeless design chair also stands out for its versatility, fitting in both indoor and outdoor spaces, with a two-tone design that combines natural hues as well as materials in the case of its most recent version, the BAKE WOOD, with FSC-certified wood backrest and fiberglass-reinforced polypropylene structure.
It has been weeks of hard work and effort by the whole team to bring the essence and product of Ezpeleta to the Mecca of furniture design, the Salone del Mobile 2024, but the results and satisfaction obtained have far exceeded our expectations, which makes us look forward to next year's edition.
Once again this year, we try to communicate the value and the work behind each of our products, as well as our commitment to sustainable innovation and our own manufacturing as our promise.
We would like to thank again the work that our GREAT TEAM has put into this important international design event, because together we have made it possible one more year.
See you next year with new products and the same great enthusiasm as always!
